Color Wow
Over the years, countless products have claimed to have the answer to roots. None of them have ever really done the trick until now!
Color WOW Root Cover Up represents that answer to roots. All shades of this revolutionary powder not only cover up grey roots seamlessly, but even the blonde shade can actually cover dark roots and re-growth without peroxide. Finally, covering up dreaded roots can be done quickly and easily without a mess for perfect results in minutes.
A unique, mineral powder formula instantly adheres to hair without being sticky, oily, or stiff. Your hair will look and feel completely natural. The product also has a water-resistant formula which lasts until you shampoo.
Color WOW Root Cover Up is available in six shades: platinum, blonde, light brown, medium brown, dark brown, and black. Each shade contains a variety of pigments and reflective particles to blend perfectly with many shades of hair color.